iKala’s AI-powered influencer marketing boosts sales of Japanese products abroad

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NNA Business News

By Gloria Cho TAIPEI, NNA – Leveraging its AI-powered technology, Taiwan’s iKala Interactive Media Inc. helps to link highly sought-after Japanese products with overseas buyers, while profiting from Japan’s $22 billion digital marketing sector at the same time. In a fast-moving era when long attention spans have become scarce, conventional online commercials are losing their charm to interactive, versatile, and human-centered influencer marketing that can bring distinct and faster benefits to advertisers. Earlier this year, iKala launched its KOL Radar service in Tokyo, promising effective inf…

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